Stanley Fatmax Beat the Drill Tug of War
To show how powerful the new lithium FatMax drill is we staged a competition in Birmingham's Bull Ring where if you can win at the tug of war you'd get £1000.
Over 200 people tried and it beat everyone on a single charge.
It has to be said that we didn't have the most filmic of crowds, however I made sure that we had enough cameras to get the footage and picked the music before we'd started shooting. This preparation, helped a whole lot.
Vodafone - #TeamOfUs
Most of the campaign materials were shot on location at this summer’s historic South African tour. The campaign celebrates the interdependency behind the Irish rugby team – from the players and coaches, via IRFU and its partners, to the diverse fan base across the island of Ireland. This theme of interdependency will be a cornerstone of #TeamOfUs – now, and in the years to come.
If Carlsberg Made a Chocolate Bar
I guess some people might think beer and chocolate is a bit of an odd pairing. But Easter tends to mark an uplift in sales within the beer category, so we wanted to keep Carlsberg front of everyone’s minds over this period. We wanted people to be thinking about beer as much as they’re thinking about chocolate.
We made paint glasses that actually can hold beer and pretty much everything else, even classic football imagery out of white, dark and milk chocolate. Tuck in.